Growth drivers for accounting firms in the post-pandemic era

During the 2009 recession, once the world gross domestic product contractile -1.8 percent, revenue from the massive Four accounting corporations born by 7.4 % once having registered a record growth of 13.7 % in 2008. Over the last decade, accounting corporations are on a nonstop growth mechanical phenomenon aligned to gross domestic product growth, spurred on by the growth of the consulting business within the past few years. COVID-19 has a contractile world gross domestic product, implying a big visit to the revenue for accounting corporations.

COVID-19 has brought a pressing need to be compelled to change remote work on scale across all industries. As a result, accounting corporations (known for in-person shopper experiences) face distinctive challenges. In accounting, prime line revenues are is still driven by indictable hours, so creating it extraordinarily vital to keep up and enhance worker productivity whereas operating remotely.

Accounting corporations also are realizing that the post-pandemic world can specialize in delivering a lot of worth to customers at lower prices, redefining the space, making new technology-driven services, and responding with legerity to restrictive changes. The pandemic is actually acting as a digital accelerator for accounting corporations, driving a paradigm shift from brick-and-mortar to digital ways of labor, successively sanctionative growth, optimizing prices, and rising the expertise for workers and customers.

However, responding to pandemic-induced challenges would require accounting corporations to rethink business and operations models through a technology lens. Four key aspects wherever technology can play a job in the process the long run of accounting are future-proofing, recalibration, productivity, and trust.

Future-proofing: Reimagine business models

Accounting corporations are being driven to reimagine the delivery of business processes with technology at the forefront, investing data-driven insights to come up with a lot of business, delight customers, and be higher equipped to form new art movement services. What corporations have to be compelled to do nowadays is to create holistic changes to core business with technology capabilities, like mistreatment of machine learning to bridge the gap between pre-defined rules. this may increase speed and drive down the price of service delivery.

Accounting corporations have a treasure trove of proprietary information and knowledge that might be monetized and reborn to products. The fortunate corporations of the long run are those who establish the proper balance of “in-person” and “service as a product” business.

Recalibration: Redefine business focus and in operation models

Accounting corporations currently have a chance to recalibrate and consolidate several business processes while not compromising on legerity. A centralized IT performance will steer the business to the proper technology foundation and building blocks. this could bring intensive reusability across business teams while not duplication in outlay and energy.

While within the recent past accounting corporations have begun to build capabilities to become full-services players, within the aftermath of COVID-19, they have to appraise their approach and appearance at focus areas rather than a full-service play. in a very short to medium timeframe, corporations ought to specialize in their core strength, that is their understanding of the business and therefore the ability to use technology to influence the result. Technology enablement to drive virtual on-boarding/off-boarding and seamless add remote mode can assist the new enlisting approach.

Productivity: change processes and tools with ‘employee-first thinking

In the post-COVID-19 world, worker productivity is wedged by 3 key aspects: well-being, remote readiness, and reskilling.

According to the Institute of hired Accountants in England and Wales (ICAEW), nearly a 3rd of accountants (30.4 percent) suffer from psychological state problems. quite 2 in 5 (43.5 percent) of accountants believe their job was a key contributor to their poor psychological state. With COVID-19 creating safety and therefore the health of all staff a key priority, accounting corporations can have to be compelled to place a lot of stress on mental well-being.

Besides worker well-being, accounting corporations will get to shift their focus from in-person collaboration to remote work-readiness so as to drive higher productivity. Organizations will get to accelerate their digital learning journeys by investing in learning platforms and clench technologies like AR, VR, and mixed reality.

The post-COVID-19 market becomes a lot of competition and therefore the pressure can be felt by all staff. It’s vital to draw the proper balance between performance and well-being to avoid any long-run impact on productivity.

Trust: Institutionalized practices to demonstrate in the market place

The pandemic can drive a lot of intense specialization in audit quality and accuracy thanks to the awful growth of fraud, which has significantly stressed the finances of organizations across all landscapes. whereas the audit and tax trade are not any intruder to controversies, the auditing method desires any safeguards. The AI-powered software package is of great worth here. However, the auditing of AI practices to adjust to eliminating or reducing biased standards goes to be crucial, and interpretable AI can play a big role, which needs strong governance and standards.

Embracing digital: The post-COVID-19 way forward for accounting

Accounting organizations have to be compelled to ready for an extended amount of uncertainty and post-pandemic amendment by building resilience in systems and folks to resist current and future shocks. they have to be convertible to make business models that might be simply tweaked, launch new services, and target new segments with legerity — all whereas making certain superior client expertise. Accounting corporations that have already created vital investment in digital technologies were ready to pivot well throughout the COVID-19 crisis; those who are still heavily dependent upon archaic infrastructure weren’t as lucky.